Kent Salcedo
03/Work

Work

Problem / Build / Stack / Signal: the format I use when evaluating whether a project is worth the messy middle.

LuuLive

Founding Product Engineer · Dec 2026 to Present

Problem

Divers and dive operators plan around ocean conditions every day, but most tools are built for surfers or generic weather, not the decisions divers actually make.

Build

Building LuuLive from zero: the Surfline-style forecasting platform for divers. As sole product engineer, I own the full stack: product definition, data pipelines, maps and UX, and every release. I also drive go-to-market: positioning, outreach, user acquisition, partnerships, and fundraising conversations as we grow the feature set and user base from the ground up.

Stack

  • Next.js
  • TypeScript
  • Data APIs
  • Mapping
  • Forecasting

Signal

0→1 · sole builder · product + GTM + raise

/'gīdens/

CTO & Founding Engineer · Aug 2024 to Present

Problem

Small business owners need practical advisory support, not another dashboard full of generic AI outputs.

Build

Built an AI-enabled advisory platform from the ground up as part of Blue Startups Cohort 16. Led product architecture, technical direction, and hands-on development.

Stack

  • Next.js
  • TypeScript
  • AI workflows
  • PostgreSQL
  • AWS

Signal

Blue Startups Cohort 16 · 0→1 platform · CTO + builder

SingleOps

Software Engineer · Early Team · Aug 2020 to Aug 2024

Problem

Field service teams need reliable software that works in production, and early-stage startups need builders who can ship on a small, scrappy team without waiting for perfect specs.

Build

Joined as an early employee during the seed round on a tight engineering team. Helped build the product and company from those early days, shipping across the stack, owning features operators used daily, and growing the platform as the startup scaled. Four years later, that trajectory contributed to a $74M raise.

Stack

  • React
  • Ruby on Rails
  • PostgreSQL
  • AWS

Signal

Seed-stage hire · 4 years · $74M raise

Sudokrew

Full Stack Engineer · Apr 2016 to Aug 2020

Problem

Companies needed experienced builders who could join fast-moving teams and ship across web and mobile.

Build

Created 14+ feature-rich web applications and 4 native apps. Augmented internal development teams for startups through Fortune 500 companies.

Stack

  • React
  • Node.js
  • React Native
  • PostgreSQL
  • MongoDB

Signal

14+ web apps · 4 native apps · startup to Fortune 500

manomano.io

Front-end Lead

Problem

Hawaiian language learners needed a reliable dictionary that normalized data from multiple inconsistent sources.

Build

Built a Hawaiian-to-English dictionary incorporating several source dictionaries. Led front-end development and handled complex parsing to normalize heterogeneous data.

Stack

  • React
  • PostgreSQL
  • Redis
  • AWS

Signal

Data normalization · cultural tech · front-end lead

grommet.io / HP Enterprise

React Component Engineer

Problem

Enterprise teams needed accessible, cross-browser React components that worked everywhere, including legacy browsers.

Build

Contributed to the Grommet React component library. Built 14 core components with focus on accessibility and cross-browser compatibility including IE/Edge.

Stack

  • React
  • Accessibility
  • Cross-browser
  • Component library

Signal

12 components · enterprise-grade · a11y focus

AI-Assisted Business Workflows

Consulting

Problem

Teams want AI to save time, but most implementations create more confusion than value.

Build

Designing and building practical AI-assisted workflows for business operations, focused on real time savings, clear handoffs, and systems teams can actually maintain.

Stack

  • LLM APIs
  • Automation
  • Internal tools
  • TypeScript

Signal

Consulting · workflow design · no science experiments

CRE Newsletter / OM Automation

Consulting

Problem

Commercial real estate teams spend hours manually assembling offering memorandums and market updates.

Build

Building automation pipelines for newsletter generation and offering memorandum research, turning repetitive document work into structured, reviewable output.

Stack

  • AI research
  • Document automation
  • Node.js
  • TypeScript

Signal

CRE · document automation · research workflows